TORY BURCH HISTORY
TORY BURCH HISTORY
1* Brand is launchedin BY TORY BURRCH in February, and 1st boutiqueopens in NYC (on Elizabeth Street) in 2004.
2* Tory Burch appears on Oprah as “The Next Big Thing in Fashion”. Tory is awarded the Fashion Group International “Rising Star Award” for best new retail concept in 2005.
3* Tory Burch becomes a member of the Council of Fashion Designers of America (CFDA) and wins the ACE “Designer of the Year” award in 2007.
4* Tory wins the CFDA “Accessories Designer of the Year” award, and opens a showroom in Milan in 2008.
5* Q4 sun launches in department stores & Tory boutiques. Tory Burch Foundation launches in 2009.
6* Expansion of sun and optical into Independent opticians. Tory Burch® mobile launches in 2010.
7* Tory’s largest flagship opens on Manhattan’s legendary Madison Avenue in New York. Her first runway show debuts the Spring 2012 collection in 2011.
8* Tory Burch celebrates the opening of her 50th store, and the first in China, in Ni hao, Beijing in 2012.
9* Debut of the Tory Burch fragrance and beauty capsule collections in 2013.
10* 10 year anniversary! Watches launch Fall 2014. Tory Burch® coffee table book launches Oct 2014 and becomes a New York Times bestseller in 2014.
11* Tory tops Forbes’ list as one of the most powerful women in business: #17 America’s Self-Made Women (2015). #73 Power Women (2015).
12* Fall 2015: Launch of Tory Sport with a pop up shop in the original Nolita location. Permanent flagship store opened in April 2016.
Several logo treatments in the eyewear collections are directly inspired by the trims on Tory Burch bags and shoes. The subtle use of her logo, primarily driven by the letter “T” can be seen throughout the collections. The “Double T” logo is her most well known logo and is sometimes used to create a pattern on fabrics and other items. Fans of Tory Burch have come to recognize her designs through the unique use of the “T” or “Double T” logo.
Brand Architecture
Tory Burch collections are based on the following philosophies:
FOR MORE INFO ABOUT BRANDS AND LUXURY SUNGLASSES
PLEASE FOLLOW MY BLOG@ LOVEDBLOGSP.BLOGSPOT.COM
1* Brand is launchedin BY TORY BURRCH in February, and 1st boutiqueopens in NYC (on Elizabeth Street) in 2004.
2* Tory Burch appears on Oprah as “The Next Big Thing in Fashion”. Tory is awarded the Fashion Group International “Rising Star Award” for best new retail concept in 2005.
3* Tory Burch becomes a member of the Council of Fashion Designers of America (CFDA) and wins the ACE “Designer of the Year” award in 2007.
4* Tory wins the CFDA “Accessories Designer of the Year” award, and opens a showroom in Milan in 2008.
5* Q4 sun launches in department stores & Tory boutiques. Tory Burch Foundation launches in 2009.
6* Expansion of sun and optical into Independent opticians. Tory Burch® mobile launches in 2010.
7* Tory’s largest flagship opens on Manhattan’s legendary Madison Avenue in New York. Her first runway show debuts the Spring 2012 collection in 2011.
8* Tory Burch celebrates the opening of her 50th store, and the first in China, in Ni hao, Beijing in 2012.
9* Debut of the Tory Burch fragrance and beauty capsule collections in 2013.
10* 10 year anniversary! Watches launch Fall 2014. Tory Burch® coffee table book launches Oct 2014 and becomes a New York Times bestseller in 2014.
11* Tory tops Forbes’ list as one of the most powerful women in business: #17 America’s Self-Made Women (2015). #73 Power Women (2015).
12* Fall 2015: Launch of Tory Sport with a pop up shop in the original Nolita location. Permanent flagship store opened in April 2016.
Signature Designs
Tory Burch is inspired by art, photography, films, and travel, as well as her mother and father’s unique sense of personal style, and has
developed quite a celebrity following. The brand covers a wide range of lifestyle product categories, including: ready-to-wear, shoes, bags,
accessories, jewelry, and lifestyle accents. Signature pieces include: The Tory Tunic, The Reva Ballerina Flat, and The Tory Tote.
Several logo treatments in the eyewear collections are directly inspired by the trims on Tory Burch bags and shoes. The subtle use of her logo, primarily driven by the letter “T” can be seen throughout the collections. The “Double T” logo is her most well known logo and is sometimes used to create a pattern on fabrics and other items. Fans of Tory Burch have come to recognize her designs through the unique use of the “T” or “Double T” logo.
Brand Architecture
Tory Burch collections are based on the following philosophies:
FOR MORE INFO ABOUT BRANDS AND LUXURY SUNGLASSES
PLEASE FOLLOW MY BLOG@ LOVEDBLOGSP.BLOGSPOT.COM
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